GR no longer ranked as ‘Dying City’

Who’s dying now, Newsweek?In January 2011, the Daily Beast infamously ranked Grand Rapids 10th on its list of America’s Dying Cities.Perhaps no one could...

West Michigan produces 29 of fastest-growing private companies in US

A local financial services firm is the No. 10 fastest-growing private company in the nation and the first among Michigan companies named to the...

Advertising turns to $20 billion video game industry

(As seen on WZZM TV 13) You might be surprised to learn who is logging in hours on the newest video games each month....

For this entrepreneur, it’s still the mail

Lia Rain Jensen says direct mail advertising is still very much alive — but it does now require a digital presence, too.Jensen, who has...

Brewery enters ‘long-term’ partnership with iconic beer company

A major West Michigan craft brewery will receive a “long-term” boost from an iconic American beer company.Holland-based New Holland Brewing Co. said this afternoon...

Longtime marketing agency acquired

A Grand Rapids marketing agency announced this morning that it has been acquired by a global firm.Hanon McKendry said it has joined forces with...

Amway survey: Peer-to-peer selling is ‘booming’

Peer-to-peer selling is “booming,” with 60 percent of respondents to Amway’s State of Social Selling Survey saying they’ve been contacted by a “social seller”...

Amway lands airport title sponsorship for $8M

(As seen on WZZM TV 13) Amway was named the title sponsor for the Gerald R. Ford International Airport’s new $45 million Gateway Transformation...

Alum gives $20M to college

An alum’s $20-million gift has allowed a college in the region to create a new scholarship program primarily for “students of color, first-generation college students...

Couples give $15M to MSU for downtown research center

The Michigan State University Grand Rapids Research Center project in downtown has received a $15-million injection from a pair of local couples.MSU said today...

Social media pros predict the future

What will the social media landscape look like throughout 2013? The Grand Rapids Business Journal asked local public relations, marketing and advertising pros to...

Navigating a PR crisis in a social media landscape

What do the following people and brands have in common? Home Depot, Target, Bill Cosby, Justin Bieber, New York Police Department, Facebook, American Apparel,...

Uncovering hidden marketing potential with Google Analytics

Google Analytics, the free website tracking tool provided by search behemoth Google, is beloved within SEO and webmaster circles. But to most marketers outside...

Radio company files for bankruptcy

A national radio broadcasting company with eight stations in West Michigan has filed for bankruptcy.Atlanta-based Cumulus Media, the parent company of five radio stations...

Distillers grapple with truth in advertising

The story behind a bottle of spirits sitting on the shelf might be murkier than its contents.Look closely at that bottle and the label...

Where’s the PR in politics?

I get nervous during campaign season. The ads make me cringe. My stomach is in knots during the debates. It’s not because of what...

What makes up a media ecosystem?

Media and the way it is consumed is changing so rapidly that it can be overwhelming. It is a challenge both as a consumer...

College to become university

A local private liberal arts college will change its name and become a university within the next two years.Grand Rapids-based Calvin College said today...

University receives largest-ever gift

A local university has received the largest gift in its history.Davenport University said this afternoon that it has received a $5.5-million gift to its...

Hanon McKendry merges with competing marketing firm

A Grand Rapids-based branding firm has merged with a competitor — and the combined agency will focus on a new niche.Hanon McKendry, founded in...

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