All In Pickleball Gym

First dedicated indoor pickleball facility in Grand Rapids area set to open

The Grand Rapids area has more pickleball players than its courts can accommodate. A group of partners is hoping to alleviate that problem with...

Super Bowl ad from West Michigan agency to promote Jesus with ‘He Gets Us’...

A Grand Haven-based branding and advertising agency will air two Super Bowl commercials as part of a client campaign gaining national attention.

Recovering gym industry is pumped for 2023

The gym industry was all but declared dying during the COVID-19 pandemic, but it is roaring back with a vengeance.

‘A tale of two outdoors’: Merrell study examines inclusivity in outdoor spaces

While increased time spent outdoors was one positive effect from the COVID-19 pandemic, it turns out the experience has not been the same for everyone.

‘Retailtainment’ grows in West Michigan with expanding golf simulator concept

Indoor entertainment venues are taking retail by storm, and it is no different in West Michigan as a golf simulator brand continues its expansion.

Kent Country Club renovating clubhouse, adding new dining area

Another Grand Rapids country club is in the midst of a $2.3 million upgrade.

West Michigan Sports Commission reports record year for economic impact

Sports continue to be an important factor in the West Michigan economy as the region saw its best-ever year for sports tourism.

Michigan golf courses earn top reviews from players

Golfers in Michigan have their choice of incredible courses.

Calvin University kicks off football program with first head coach

Calvin University is betting a football program can help boost its overall business prospects.

Whitecaps unveil 5-year master plan

The West Michigan Whitecaps are preparing for the next phase of the team’s longtime tenure in the region with a master plan for LMCU Ballpark.

Gazelle Sports CEO talks growth and battling back from pandemic-related losses

Gazelle Sports CEO Jennifer Brummitt took her position at an interesting time.

Country club prepares to welcome golfers with new amenities next year

A Grand Rapids country club is in the middle of a $16 million expansion project.

Inside Track: Brummitt keeps Gazelle running

Jennifer Brummitt has been around Gazelle Sports since the third grade.

City to determine feasibility of indoor driving range at Indian Trails

Grand Rapids could be home to a Topgolf-style driving range in the near future.

Waters Edge unveils high-tech golf range

A driving range in West Michigan incorporated new golf data technology that can also gamify the range.

Muskegon Lumberjacks sold to former player

A West Michigan sports team has new ownership.

West Michigan to get first women’s pro volleyball team

A new professional sports team is making its way to Grand Rapids.

Gold on ‘learning curve’ as team settles into new venue

The Grand Rapids Gold are off and running at their new Van Andel Arena home.

Grand Rapids native uses basketball to communicate across the globe

Tremaine Dalton believes basketball can be the conduit to help solve some of the world’s biggest problems.

Varnum’s new NIL team tackles college sports

(As seen on WZZM TV 13) Varnum is entering the world of college athletics.