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Directly after college graduation in 2011, Kendra Pfaff, who grew up in a family of entrepreneurs, opened a cash-for-gold store. It became the launching point for Pfaff Jewelers, a fine and custom jewelry store she owns and operates today.

Based in Ada, Woodrick says, the non-profit organization i understand exists to be a resource in the community, providing compassionate comfort to individuals

With a background in childcare and preschool teaching and a passion for educating young children, Kelly Russell founded Milestones Child Development Center in 2005. Since then, Milestones has grown into an institution that now serves more than 1,000 families at five locations across West Michigan.

When Krista Flynn fell in love with banking during a college internship, she never looked back. Now, as regional president for TCF Bank in West Michigan, she oversees a team of more than 20 relationship managers, with more than $1.2 billion in loan outstandings.

Women Who Move West Michigan - 2021 - Special SectionJANET ROMANOWSKI Realtor, ABR LOCATION: Greenridge Realty EGR, Romanowski Homes 2213 Wealthy St. SE | East Grand Rapids, MI 49506 616-458-3655 office | 616-318-0065...

Whitney Mooney, along with her husband Sean, own the Knapp’s Corner location of The Goddard School, a trusted preschool institution with franchises all over the country, including several in greater Grand Rapids. Goddard Schools offer learning programs for children aged 6 weeks to 6 years.

Mercy Health is a non-profit health care system serving Grand Rapids, Muskegon, the Lakeshore, and the surrounding communities in West Michigan.

Betsy Fahlen-Alverio opened Waxology in 2012, after her own search for an experienced waxing salon in Grand Rapids came up short. Diagnosed with Polycystic Ovary Syndrome, Fahlen-Alverio struggles with excessive hair — a side effect of the disease brought on by higher-than-normal hormone levels.

GreenCup Digital specializes in website design and support, social media management, content creation, search engine optimization, and more

For Angela Visbeen, it’s not easy to talk about her work as president of Visibility and Director of Sales and Marketing at Visbeen Architects without mentioning another Visbeen, her husband of six years, Wayne, the Principal and Founder of the firm.

At Legacy Trust, we talk a lot about “answers for life.” But what does that mean? It means we’re here to give our clients the confidence they need through life transitions that are filled with uniquely delicate questions, served through a trusted and local-to-West Michigan lens.

As managing partner at business consulting firm The Vantage Group, Inc., Missy Jackson brings a unique and diverse skillset to help business leaders better understand their employees and solve company problems.

As uncommon as it may be to see a woman practice law in the white-collar criminal defense realm, what’s more uncommon might be finding a firm that characterizes itself as compassionate and warm. However, that’s Britt Cobb’s signature approach and it’s what makes Cobb and her colleagues at Willey & Chamberlain stand out from other firms in the field.

At Legacy Trust, we focus on three things — you, your family, and the generations that follow. It’s our mission to create lasting legacies by providing trusted advice and support that reduces the burden and worry of financial decisions. We know that creating and sustaining financial legacies doesn’t happen overnight.

Bracken has worn many hats as president, CFO, and COO of Grand River Bank, a locally focused, relationship-driven banking institution

When Coleen King started her career in marketing, she knew two things: she wanted to be the best, and she was willing to put in the time, effort and energy it took to get there. Over the next 40 years, she built a career that included breaking barriers as the first woman in sales at a local Lansing TV affiliate and founding an internationally recognized marketing agency.

Founded in 1941, Hungerford Nichols CPAs + Advisors is a full-service accounting and advisory firm that works with businesses, non-profits, families, and individuals to provide professional services including accounting, tax, auditing, fraud and litigation services, business advisory services and trust, estate and technology services.

Rose Coonen has extensive experience in probate and trust administration, estate planning, and business planning

BDO’s West Michigan practice is one of more than 60 across the U.S. and has been established in the local community for more than 100 years.

Triangle Associates, a local, West Michigan construction management company, experienced a shift beyond material delivery delays and agile work environments.