GRCC to make navigating campus easier

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Universal Sign Systems of Kentwood is leading the project, which includes video display boards to inform students and the community of campus events. Courtesy Grand Rapids Community College

A $600,000 construction project is underway on the Grand Rapids Community College (GRCC) downtown campus.

The community college is installing a new sign system that includes directional aids near its roads and pedestrian plazas to direct and inform pedestrians and motorists. The system will include more than 100 exterior signs.

“GRCC’s downtown campus is easily accessible by private and public transportation and is very walkable,” said Lisa Freiburger, GRCC’s vice president for finance and administration, who is overseeing the project. “It also can be a little confusing for visitors because it is so integrated with the city and doesn’t have a true main entrance. This new project will help people find our campus and also help them find their way around it once they are here.”

The exterior signs will have building addresses. Large signs with the school’s logo will be installed at different intersections to identify where the campus begins and ends.

Video display boards will be erected at Gerald R. Ford Fieldhouse and Wisner-Bottrall Applied Technology Center to inform students and the community of campus events.

Pedestrian signs will include maps to help people, especially those who are walking near the DeVos campus and main campus.

The signs also will help motorists to identify different parking ramps that are renamed. The signs will include letters and colors on each level. The Bostwick ramp soon will become Parking Ramp A, the Lyon St. Ramp will be named Parking Lot B, and the DeVos Ramp will be Parking Ramp C.

“This is an exciting project that has been years in the making,” said James VanDokkumburg, GRCC’s executive director of facilities. “The project is the latest in a series of efforts to modernize GRCC facilities to meet the needs of ever-evolving educational programs and serve our greater community.”

Corbin Design of Traverse City was the lead designer on the project, working with GRCC’s facilities department and graphic design team. Construction is led by Universal Sign Systems of Kentwood.

“We collaborated to develop a system that incorporates elements of GRCC’s 100-plus years of history, with a contemporary feel,” said Alissa Raddatz, GRCC’s lead graphic designer. “The previous designs served the college well for decades. The new look is forward-facing and classic, with updated branding and a style intended to stay relevant for years to come.”

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