A metro Detroit-based pizza chain with West Michigan locations is expanding its Feed the Frontliners community initiative.
Farmington Hills-based Buddy’s Pizza said Monday that it is inviting the community to play a role in feeding essential workers.
In April, Buddy’s donated more than $100,000 in meals to frontline employees working during the pandemic to keep Michigan communities safe, including hospitals and police and fire departments.
Due to an outpouring of requests from customers to donate money toward the initiative, Buddy’s decided to expand the reach of the program to let the community directly buy pizzas for others.
“We wanted to give back to the frontliners in any way we could, as they are giving their all for us every day,” said Burton Heiss, CEO of Buddy’s Pizza. “Buddy’s Pizza has been a source of comfort for Michiganders over the last 74 years, and we’re looking forward to bringing even more comfort to the frontliners as we partner with the generous individuals in the community.”
Those who want to purchase a pizza for donation can visit the online ordering webpage on the Buddy’s Pizza website or go to buddyspizza.com/feedthefrontliners.
Once in the online ordering portal, people can select “Give Back” in the dropdown menu and add a pizza to the order. A donated pizza can be added to any online order or purchased by itself online.
Buddy’s Feed the Frontliner program launched April 1. The community was invited to nominate a local public service organization in their area for the chance to receive a food donation.
Throughout April, Buddy’s conducted 35 food drops a week to facilities across Michigan with the overall donation totaling more than $100,000.
In addition to the program, Buddy’s has been offering all first responders and health care workers 50% off their order if they show identification.