A nonprofit coffee business that was founded to empower women in recovery brought a new partner onboard.
Abby Nelson, founder of Bloom & Grow Coffee, said Monday that she added Megan Dimmer as a new co-owner, partner and COO to help scale and growth the coffee enterprise.
Dimmer is founder of Grand Rapids-based Menuha Studios, which specializes in small business market planning and neuromarketing.
Nelson said Dimmer brings seven years of business and marketing experience to Bloom & Grow, as well as “expertise in building relationships and scaling businesses in creative and sustainable ways.”
“I couldn’t be happier to welcome Megan to the team,” Nelson said.
“When COVID-19 hit, like many, I wasn’t sure if we would be able to survive. We had to be innovative and create a way to make it work. Megan’s experience in marketing and sales felt like exactly what we needed to keep things up and running. Her passion to serve people and see sustainable business empower others makes her a perfect fit. I’m so grateful to call her friend and now business partner and so excited to work alongside her in our mission to support and empower women in recovery.”
Dimmer will transition into her role as COO of Bloom & Grow over the next several months while training her team at Menuha Studios to take over the day to day of the agency while she shifts to more of a strategic role.
“I joined Bloom & Grow Coffee because I saw the possibilities it holds to fill a gap we see in supporting those in recovery,” Dimmer said. “(Bloom & Grow) has a unique business structure that is innovative and allows for a large part of the community to participate in supporting the mission. I am excited to get started in increasing brand awareness for the coffee brand, as well as (bringing) more product choices to help support the organization’s mission.”
Bloom and Grow is a nonprofit retailer of specialty coffee with a mission “to provide community-based advocacy for women in recovery from drug and alcohol addiction.”
The organization sells fair-trade specialty coffee “to encourage sustainability both locally and globally” at bloomandgrowcoffee.org.