Marketing firm acquires ad agency

Marketing firm acquires ad agency

Scott Hagley. Courtesy LEAD Marketing Agency

After 18 months of planning, a local marketing firm has acquired an advertising agency.

LEAD Marketing Agency said this week it acquired Wynott Advertising & Design Agency, which was located at the Aldrich Place Building, at 80 Ottawa Ave. NW, in downtown Grand Rapids.

Wynott was founded in 2004 by Scott Hagley.

Now, Wynott’s entire client base and two employees have moved to LEAD’s office in Grand Rapids, at 2311 E. Beltline SE.

“Acquiring an established firm like Wynott Advertising & Design means that we've increased our expertise, resources and creative services very quickly,” said Tom Sullivan, president and co-owner, LEAD Marketing Agency.

"We've researched and considered dozens of attractive opportunities that have come our way.”

With the acquisition of Wynott, LEAD, founded in 2008, now has 11 employees, who provide a range of services: market strategy; creative design and production services; media planning and buying services; social media services; and more.