For many living in West Michigan, Meijer is the go-to place for getting food in the fridge and on the table. Now, Meijer is relishing in that role and using it to help feed even more families around the Midwest –– Friday and Saturday.
This weekend, as part of its Simply Give and Taste of the Holidays program, Meijer will double match each $10 donation to support local food pantries as a "thank you" to customers.
In a similar effort last September, the retailer raised more than $430,000 in one week to support families across the Midwest. Meijer has committed to contribute $1 million to the Simply Give campaign, bringing total contributions to more than $4 million since November 2008.
To support Meijer’s Simply Give program, fill out a card at checkout or near in store sampling stations.