Restaurant company partners on downtown entertainment venue


A rendering of 20 Monroe Live in downtown Grand Rapids, which will be connected to The B.O.B. Courtesy The Gilmore Collection

A restaurant company announced today the national partner for the entertainment venue it's building in the heart of downtown.

The Gilmore Collection said today that Live Nation’s House of Blues Entertainment division is the entertainment partner for its “venue” project in Grand Rapids, at 20 Monroe Ave. NW.

The venue's "working" title was also announced, 20 Monroe Live.

House of Blues Entertainment operates about 60 venues nationwide, including Fillmore and House of Blues locations.

The Gilmore Collection CEO Greg Gilmore said the project’s construction should wrap up in 90 days.

20 Monroe Live will open in early 2017, with a slate of concerts expected to be announced this fall.

The capacity of the new venue will range from 1,200 to 2,580, with scalable seating options, including 1,700 seated.

The new building will be attached to the new beer garden on Fulton Street W outside of The B.O.B., with direct access to the second floor of The B.O.B.

House of Blues Entertainment and The Gilmore Collection expect to host more than 150 shows a year and more than 200 events at 20 Monroe Live, including private events, corporate meetings, charity functions and festivals.

“The new venue will feature the best sound system of any club its size, unparalleled sight lines and superb food and beverage, making it one of the most artist and fan-friendly venues in the United States,” said Ron Bension, president, House of Blues Entertainment. “It will be a great experience that rivals the best concert halls anywhere in the country.”

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