• News
    • All Categories
    • Banking & Finance
    • Construction
    • Education
    • Government
    • Health Care
    • Lakeshore
    • Law
    • Manufacturing
    • Real Estate
    • Technology
  • Print
    • Issue Archive
    • Inside Track
    • Letters
    • Guest Column
    • Change-Ups
    • Public Record
    • Real Estate All-Stars
    • Street Talk
    • Special Publications
    • Grand Rapids 200
    • Faces of West MI
    • Top Lawyers
  • Blogs
    • All Categories
    • Banking & Finance
    • Construction
    • Diversity
    • Health Care
    • Law
    • Marketing, PR and Advertising
    • Real Estate
    • Small Business & Startups
    • Technology
  • Calendar
  • Enewsletters
  • People on the Move
    • People on the Move Form
    • People on the Move Profiles
  • GRBJ
    • Subscribe
    • About
    • Authors
    • Community
    • List Store
    • Reprints
    • Advertise
    • Contact Us
    • Employment Opportunities & Internships
Sign in
Welcome!Log into your account
Forgot your password?
Create an account
Privacy & Cookies Policy
Sign up
Welcome!Register for an account
A password will be e-mailed to you.
Privacy & Cookies Policy
Password recovery
Recover your password
Search
  • Subscribe
  • About
  • Contact
  • Advertise
  • Events
  • List Store
  • Reprints
Sign in
Welcome! Log into your account
Forgot your password? Get help
Create an account
Privacy & Cookies Policy
Create an account
Welcome! Register for an account
A password will be e-mailed to you.
Privacy & Cookies Policy
Password recovery
Recover your password
A password will be e-mailed to you.
Grand Rapids Business Journal Grand Rapids Business Journal
Grand Rapids Business Journal Grand Rapids Business Journal
  • News
    • All Categories
    • Banking & Finance
    • Construction
    • Education
    • Government
    • Health Care
    • Lakeshore
    • Law
    • Manufacturing
    • Real Estate
    • Technology
  • Print
    • Issue Archive
    • Inside Track
    • Letters
    • Guest Column
    • Change-Ups
    • Public Record
    • Real Estate All-Stars
    • Street Talk
    • Special Publications
    • Grand Rapids 200
    • Faces of West MI
    • Top Lawyers
  • Blogs
    • All Categories
    • Banking & Finance
    • Construction
    • Diversity
    • Health Care
    • Law
    • Marketing, PR and Advertising
    • Real Estate
    • Small Business & Startups
    • Technology
  • Calendar
  • Enewsletters
  • People on the Move
    • People on the Move Form
    • People on the Move Profiles
  • GRBJ
    • Subscribe
    • About
    • Authors
    • Community
    • List Store
    • Reprints
    • Advertise
    • Contact Us
    • Employment Opportunities & Internships
  • Special Advertising Section
Sponsored

Money Matters – Get Out There and Pitch’: How Alerje Leveraged Its Way to Raising $760,000 in Investment Capital

By
Michigan Economic Development Corporation
-
November 16, 2020
121
Facebook
Twitter
Linkedin

    Javier Evelyn is one of millions worldwide who suffer from severe and sometimes life-threatening food allergies. Searching for solutions led the young Black entrepreneur to quit his day job in insurance and launch Detroit-based Alerje to help others minimize food allergy risks and live a healthy lifestyle. Starting out, he worked closely with mentors at Wayne State University’s TechTown business accelerator. After creating a business plan, he drew on TechTown resources to apply for a $7,000 MEDC-backed grant. Next came an innovation competition that resulted in a $50,000 grant — then an infusion of cash from a new investor, introduced by an MEDC partner. All told, the company had raised $760,000 by mid-2020.

    How did Alerje do it? Evelyn shares what he learned and offers advice for other startups in our new White Paper focusing on access to capital for startups. Download it here.

    Facebook Comments

    Facebook
    Twitter
    Linkedin
      Previous articleIndustrial space remains hard to find
      Next articleEmpowering employees to live their healthiest life
      Luanne Lim
       

      FOLLOW US

      12,147FansLike
      2,144FollowersFollow
      24,687FollowersFollow
      0SubscribersSubscribe
       

      NEWSLETTERS



      THE LATEST ISSUE

      Subscribe Now!

       

      CALENDAR

      View all
      •  

        Protect Your WorkForce in 2021

        Date: January 28, 2021

        Time: 4:00 pm to 5:00 pm

        In 2020 many leaders Read more [...]

        Favorite
      •  

        Lakeshore Advantage Annual Investor Briefing

        Date: January 29, 2021

        Time: 8:30 am to 9:00 am

        Lakeshore Advantage w Read more [...]

        Favorite
      Grand Rapids Business Journal
      ABOUT US
      Since 1983, the Grand Rapids Business Journal has been West Michigan's primary and most-trusted source of local business news. The biweekly print edition of the Business Journal, a must-read for the area’s top decision-makers, is known as the business newspaper of metro Grand Rapids, Holland, Muskegon and all of West Michigan.

      grbj.com provides the same trusted and objective business reporting that the Business Journal is known for -- plus real-time original content, timely e-newsletters/alerts, exclusive blogs and more. Business Journal subscribers receive the biweekly print edition, including bonus publications like the annual Book of Lists.

      The Grand Rapids Business Journal is published by Gemini Media, LLC.
      FOLLOW US
      • Subscribe
      • Advertise
      • Authors
      • Community
      • List Store
      • Reprints
      • Privacy & Cookies Policy
      • Terms of Use
      © 2021 - Grand Rapids Business Journal
      Near me
      40 miles